Your sender type, intended use, and messaging volume help determine the right route. Each option requires business and campaign information, evidence of recipient consent, and an appropriate review before sending.
OPTION 1 · LOCAL NUMBERSWhat is 10DLC?
A2P 10DLC lets businesses send application-generated messages from local 10-digit USA numbers. It suits customer updates, reminders, and notifications where a familiar local number matters.
Brand and campaign registration supports business messaging from a registered sender. Sending capacity depends on your campaign, registration, carrier requirements, and any additional vetting.
Approval process
Prepare your brand and campaign details for registration through The Campaign Registry (TCR). Include sample messages, a clear opt-in journey, HELP responses, and STOP/CANCEL handling with campaign-level opt-out records. Review times depend on the submission and any follow-up requests.
Discuss 10DLC ↗Download 10DLC Campaign Form ↓OPTION 2 · TOLL-FREE NUMBERSWhat is toll-free SMS?
Toll-free SMS uses a business number with an 800, 888, 877, 866, 855, 844, or 833 prefix. It offers a recognizable sender for customer support, alerts, and other approved business messages across the USA.
Delivery reporting, throughput, and automated replies depend on the messaging setup. Our team will confirm the capacity and features available for your programme.
Verification process
Complete toll-free verification before sending. Provide your business identity, use case, sample messages, and opt-in evidence. Your programme must support HELP and STOP/CANCEL responses and maintain sender-level opt-out records.
Discuss Toll-Free SMS ↗Download TFN Registration Form ↓OPTION 3 · DEDICATED SENDERSWhat is a short code?
A short code is a dedicated 5 or 6 digit number assigned to a brand and messaging programme. It is suited to high-volume notifications, one-time passwords, and customer engagement.
Short codes undergo detailed review and have setup and recurring costs. Discuss your sending needs and launch schedule with our team before planning a rollout.
Approval process
Submit your programme brief, message samples, opt-in flow, and customer-care details for carrier review. Include HELP and STOP/CANCEL responses and campaign-level opt-out records. Approval can take several weeks; timing varies by programme and review.
Discuss Short Codes ↗Download Short Code Program Brief ↓